OHM, Au Naturall’e, 752 Pipe Tobacco and Shargio Tube customers can redeem points for swag.

CHICAGO – Inter-Continental Trading USA Inc. has launched a new Loyalty Points Program in which customers can collect and redeem points for branded merchandise. Point values—located next to the UPC label– can be found on each bag of OHM, Au Naturall’e and 752 Pipe Tobacco, 752 Filtered Cigars, as well as Shargio Tubes.

“Repeat customers are the heart of our business,” said Shargio Patel, President of Inter-Continental Trading USA Inc., “and for that reason, we’ve developed a fun program to thank them for that loyalty.”

After collecting a sufficient amount of points, customers can log on to www.ictusainc.com and click the “Rewards” tab or ICT Loyalty Points Program banner. From there, they will be directed to a page showing the available merchandise, as well as 3 easy steps to redeem their points. The Loyalty Points Program is the start of more consumer-focused roll-outs planned for ICT brands and coincides with a website re-design. OHM, Au Naturall’e, and 752 Pipe Tobacco from Inter- Continental Trading USA are made from only the finest American-grown tobacco blends.